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Ongoing challenges
Answer Analyze
Map
DEMO BENCH SORT
2
What is your favorite car brand and why?
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The open-ended question is one of the most interesting because it gives the respondent complete freedom. It's a question that requires time for reflection, and the quality of the response can vary considerably. Adding a few examples to supplement the question improves the quality but can also introduce bias.

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The multiple-choice question is the most discriminating of all questions. The more possible answers there are, the more difficult the question can be. Don't forget to include "Another answer" in case your list isn't complete and "I don't wish to answer this question."

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The SELECT question is easy, quick, and discriminating.

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The split question is the most discriminating of multiple-choice questions because the respondent can put all their points into a single answer. This question is ideal for placing the user in a decision-making situation under a budget constraint (e.g., you have 100 Euros to invest).

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Ferrari
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Lamborghini
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Mc Larren
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Audi
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BMW
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Rolls-Royce
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Bentley
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Aston Martin
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Renault
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Peugeot
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Citroën
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(Copy) (Copy) (Copy)
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The MULTI SLIDER question is quite quick and has the advantage of allowing for a double ranking:

  • Absolute (each brand is rated between 0 and 10)
  • Relative (each answer can be easily compared to the others)
 
 
 
Ferrari
Lamborghini
Mc Larren
Audi
BMW
Rolls-Royce
Bentley
Aston Martin
Renault
Peugeot
Citroën
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The SORT question is the most divisive of the questions because there cannot be a tie.

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Ferrari
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Porsche
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McLaren
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Aston Martin
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Bugatti
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Pagani
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Koenigsegg
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Alpine
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The battle of the brands
2
What year were you born?
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Segmentation questions allow us to better understand preferences based on various criteria (gender, age, geographical area, professional status, etc.)

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In which department do you live?
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To identify the preferred brands of people who were born between 1960 and 1969 and who live in the Paris region (75,77,78,91,92,93,94 and 95) , it is necessary to be able to combine the different segmentation keys.

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Finish